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<p class="MsoNormal" style="text-align:justify"><span style="font-family:"Aptos",serif">AI@AU and the Biggio Center invite you to join:</span><o:p></o:p></p>
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<p class="MsoNormal"><i><span style="font-family:"Aptos",serif;color:black">Spring 2025 AI@AU Forum Presentation tomorrow, Friday (3/7/2025) at 10:00am CT: </span></i><span style="font-family:"Aptos",serif;color:black">Foy Hall 246<i> and on Zoom at </i></span><u><span style="font-family:"Aptos",serif;color:blue"><a href="https://nam11.safelinks.protection.outlook.com/?url=https%3A%2F%2Fauburn.zoom.us%2Fj%2F81706339239&data=05%7C02%7Ccaice-csse%40eng.auburn.edu%7C1c2df9c943214084e27a08dd5d916ce7%7Cccb6deedbd294b388979d72780f62d3b%7C0%7C0%7C638769601349365493%7CUnknown%7CTWFpbGZsb3d8eyJFbXB0eU1hcGkiOnRydWUsIlYiOiIwLjAuMDAwMCIsIlAiOiJXaW4zMiIsIkFOIjoiTWFpbCIsIldUIjoyfQ%3D%3D%7C0%7C%7C%7C&sdata=3lHrn57gu5Cb9tgdkD9QoLvhbbO2HJTH2jXht4foMjo%3D&reserved=0" originalsrc="https://auburn.zoom.us/j/81706339239" title="https://nam11.safelinks.protection.outlook.com/?url=https%3A%2F%2Fauburn.zoom.us%2Fj%2F81706339239&data=05%7C02%7Casim%40auburn.edu%7Cb7931e92e4ec4b42d6aa08dd5b05524a%7Cccb6deedbd294b388979d72780f62d3b%7C0%7C0%7C638766800598154799%7CUnknown%7CTWFpbGZsb3d8">https://auburn.zoom.us/j/81706339239</a></span></u><i><span style="font-family:"Aptos",serif;color:black">.
 This presentation will be recorded and posted at </span></i><i><u><span style="font-family:"Aptos",serif;color:blue"><a href="https://nam11.safelinks.protection.outlook.com/?url=https%3A%2F%2Feng.auburn.edu%2Fai-au%2Fforum%23fall-2023-forum&data=05%7C02%7Ccaice-csse%40eng.auburn.edu%7C1c2df9c943214084e27a08dd5d916ce7%7Cccb6deedbd294b388979d72780f62d3b%7C0%7C0%7C638769601349387328%7CUnknown%7CTWFpbGZsb3d8eyJFbXB0eU1hcGkiOnRydWUsIlYiOiIwLjAuMDAwMCIsIlAiOiJXaW4zMiIsIkFOIjoiTWFpbCIsIldUIjoyfQ%3D%3D%7C0%7C%7C%7C&sdata=AwlF6tObpz6EFq8Bo8smVgilZwVv0EoPQYtAW%2Fwamp0%3D&reserved=0" originalsrc="https://eng.auburn.edu/ai-au/forum#fall-2023-forum" target="_blank" title="https://nam11.safelinks.protection.outlook.com/?url=https%3A%2F%2Feng.auburn.edu%2Fai-au%2Fforum%23fall-2023-forum&data=05%7C02%7Casim%40auburn.edu%7Cb7931e92e4ec4b42d6aa08dd5b05524a%7Cccb6deedbd294b388979d72780f62d3b%7C0%7C0%7C638766800598197132%7CUnknow">https://eng.auburn.edu/ai-au/forum#spring-2025-forum</a></span></u></i><i><span style="font-family:"Aptos",serif;color:black">.</span></i><span style="font-family:"Aptos",serif">
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<p class="MsoNormal"><b><span style="font-size:14.0pt;font-family:"Aptos",serif">Title: Customer Growth & Engagement Through AI</span></b><span style="font-family:"Aptos",serif"><o:p></o:p></span></p>
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<p class="MsoNormal"><i><span style="font-size:14.0pt;font-family:"Aptos",serif">Scott Finney, CEO, Creating Value LLC</span></i><span style="font-family:"Aptos",serif"><o:p></o:p></span></p>
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<p class="MsoNormal" style="text-align:justify"><b><span style="font-family:"Aptos",serif">Abstract:</span></b><span style="font-family:"Aptos",serif"> In this talk, I will share my journey from my early days at Auburn University to my current role in actively
 building and contributing to the AI community in Memphis, Tennessee. I'll begin by sharing my background, education, and career path, providing context for my passion for technology and innovation. The discussion will then shift to my efforts in building a
 thriving AI community in Memphis, where I've actively engaged with both IT and business professionals to foster collaboration and growth. The core of the presentation will focus on practical applications of AI in marketing—how I use AI to create and distribute
 content, advise clients, and drive meaningful customer engagement. Today, I collaborate with various businesses, from global enterprise-level companies to owner-operated mom-and-pop shops, and everything in between. Throughout the talk, I will provide actionable
 insights and real-world examples demonstrating AI's power in today's business landscape.<o:p></o:p></span></p>
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<b>Bio:</b> Scott Finney is an Auburn University graduate, entrepreneur and digital marketing expert with a strong commitment to community engagement, particularly in the Memphis area. With over a decade of experience in software engineering, Scott has developed
 a strategic and innovative approach to digital marketing. His work as an SEO manager has resulted in significant organic traffic growth and enhanced digital strategies across various industries, including home services and retail. Scott is deeply invested
 in supporting local businesses and driving economic growth in Memphis by leveraging his technical expertise to solve real-world challenges. In 2014, Scott participated in a 100-day Accelerator program, where he refined his entrepreneurial skills and developed
 innovative solutions to complex business problems. His career is defined by a unique blend of technical acumen and a passion for community development, positioning him as a key contributor at the intersection of technology, marketing, and community engagement
 in Memphis. For more details about the speaker, please click see <u><span style="color:blue"><a href="https://nam11.safelinks.protection.outlook.com/?url=https%3A%2F%2Fcreatingvaluellc.com%2Fai-speaker-memphis-v1%2F&data=05%7C02%7Ccaice-csse%40eng.auburn.edu%7C1c2df9c943214084e27a08dd5d916ce7%7Cccb6deedbd294b388979d72780f62d3b%7C0%7C0%7C638769601349401378%7CUnknown%7CTWFpbGZsb3d8eyJFbXB0eU1hcGkiOnRydWUsIlYiOiIwLjAuMDAwMCIsIlAiOiJXaW4zMiIsIkFOIjoiTWFpbCIsIldUIjoyfQ%3D%3D%7C0%7C%7C%7C&sdata=pu2SqdiRu3ncelrMxJ9xJxS5dOeFq8qMixSEr%2BGKnbo%3D&reserved=0" originalsrc="https://creatingvaluellc.com/ai-speaker-memphis-v1/" title="https://nam11.safelinks.protection.outlook.com/?url=https%3A%2F%2Fcreatingvaluellc.com%2Fai-speaker-memphis-v1%2F&data=05%7C02%7Casim%40auburn.edu%7Cb7931e92e4ec4b42d6aa08dd5b05524a%7Cccb6deedbd294b388979d72780f62d3b%7C0%7C0%7C638766800598209820%7CUnknown">https://creatingvaluellc.com/</a></span></u>.<o:p></o:p></span></p>
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<p style="margin:0in;margin-bottom:.0001pt"><span style="font-size:11.0pt;font-family:"Calibri",sans-serif"><img border="0" width="225" height="67" style="width:2.3458in;height:.6958in" id="Picture_x0020_1" src="cid:image001.jpg@01D9A452.DE7AE5D0" alt="Auburn"></span><span style="font-family:"Arial",sans-serif;color:black;background:white"> </span><span style="font-family:"Arial",sans-serif;color:black"><br>
</span><b><span style="font-size:10.5pt;font-family:"Arial",sans-serif;color:black">Asim Ali, Ph.D.</span></b><span style="font-family:"Arial",sans-serif;color:black"><br>
</span><span style="font-size:10.0pt;font-family:"Arial",sans-serif;color:black">Executive Director<br>
Biggio Center for the Enhancement of Teaching & Learning<br>
347 Duncan Drive, ACLC Suite 259, Auburn, AL 36849<br>
O: +1.334.844.8728 | M: +1.334.750.3950<br>
<a href="mailto:asim@auburn.edu"><span style="color:#0D6EFD">asim@auburn.edu</span></a><br>
<a href="https://nam11.safelinks.protection.outlook.com/?url=http%3A%2F%2Fbiggio.auburn.edu%2F&data=05%7C02%7Ccaice-csse%40eng.auburn.edu%7C1c2df9c943214084e27a08dd5d916ce7%7Cccb6deedbd294b388979d72780f62d3b%7C0%7C0%7C638769601349414684%7CUnknown%7CTWFpbGZsb3d8eyJFbXB0eU1hcGkiOnRydWUsIlYiOiIwLjAuMDAwMCIsIlAiOiJXaW4zMiIsIkFOIjoiTWFpbCIsIldUIjoyfQ%3D%3D%7C0%7C%7C%7C&sdata=KDBvrfUW949cJDN5ORk8bBSy2pR9kHNGja6wTZqdzb4%3D&reserved=0" originalsrc="http://biggio.auburn.edu/"><span style="color:#0D6EFD">biggio.auburn.edu</span></a></span><span style="font-size:11.0pt;font-family:"Calibri",sans-serif"><o:p></o:p></span></p>
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<p style="margin:0in;margin-bottom:.0001pt"><i><span style="font-size:10.0pt;font-family:"Arial",sans-serif;color:black;background:white"><a href="https://aub.ie/auai"><span style="color:#0563C1">Teaching with AI</span></a> – fully online, self-paced course
 for all higher ed</span></i><span style="font-size:11.0pt;font-family:"Calibri",sans-serif"><o:p></o:p></span></p>
<p style="margin:0in;margin-bottom:.0001pt"><span style="font-size:10.0pt;font-family:"Arial",sans-serif;color:black;background:white"> </span><span style="font-size:11.0pt;font-family:"Calibri",sans-serif"><o:p></o:p></span></p>
<p style="margin:0in;margin-bottom:.0001pt"><i><span style="font-size:10.0pt;font-family:"Arial",sans-serif;color:black;background:white"><a href="https://aub.ie/Asim"><span style="color:#0563C1">Connect with me on LinkedIn</span></a>.</span></i><span style="font-size:11.0pt;font-family:"Calibri",sans-serif"><o:p></o:p></span></p>
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