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Dear CAICE:</div>
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<span style="font-family: Aptos, Aptos_EmbeddedFont, Aptos_MSFontService, Calibri, Helvetica, sans-serif; color: black;"><i>There will be a Spring 2025 AI@AU Forum Presentation this Friday (3/7/2025) at 10:00am CT in
</i></span><span style="font-family: Aptos, Arial, Helvetica, sans-serif; color: black;"><i>Foy Hall 246</i></span><span style="font-family: Aptos, Aptos_EmbeddedFont, Aptos_MSFontService, Calibri, Helvetica, sans-serif; color: black;"><i> and on Zoom at
</i></span><span style="font-family: Aptos, Aptos_EmbeddedFont, Aptos_MSFontService, Calibri, Helvetica, sans-serif; color: blue;"><u><a href="https://nam11.safelinks.protection.outlook.com/?url=https%3A%2F%2Fauburn.zoom.us%2Fj%2F81706339239&data=05%7C02%7Ccaice-csse%40eng.auburn.edu%7Ca5ec279feb2f4949fdf208dd5b3aca73%7Cccb6deedbd294b388979d72780f62d3b%7C0%7C0%7C638767030251683297%7CUnknown%7CTWFpbGZsb3d8eyJFbXB0eU1hcGkiOnRydWUsIlYiOiIwLjAuMDAwMCIsIlAiOiJXaW4zMiIsIkFOIjoiTWFpbCIsIldUIjoyfQ%3D%3D%7C0%7C%7C%7C&sdata=HJsfokR3T6kyN7HVqmAcMjrPn5byveB6f26hMkkZPXw%3D&reserved=0" originalsrc="https://auburn.zoom.us/j/81706339239" target="_blank" id="OWAf46245d1-6d48-26ed-241c-6f1ca855534f" class="OWAAutoLink" title="https://auburn.zoom.us/j/81706339239" rel="noopener noreferrer" data-linkindex="0" data-auth="NotApplicable" style="color: blue; margin: 0px;">https://auburn.zoom.us/j/81706339239</a></u></span><span style="font-family: Aptos, Aptos_EmbeddedFont, Aptos_MSFontService, Calibri, Helvetica, sans-serif; color: black;"><i>.
This presentation will be recorded and posted at </i></span><span style="font-family: Aptos, Aptos_EmbeddedFont, Aptos_MSFontService, Calibri, Helvetica, sans-serif; color: blue;"><i><u><a href="https://nam11.safelinks.protection.outlook.com/?url=https%3A%2F%2Feng.auburn.edu%2Fai-au%2Fforum%23fall-2023-forum&data=05%7C02%7Ccaice-csse%40eng.auburn.edu%7Ca5ec279feb2f4949fdf208dd5b3aca73%7Cccb6deedbd294b388979d72780f62d3b%7C0%7C0%7C638767030251702621%7CUnknown%7CTWFpbGZsb3d8eyJFbXB0eU1hcGkiOnRydWUsIlYiOiIwLjAuMDAwMCIsIlAiOiJXaW4zMiIsIkFOIjoiTWFpbCIsIldUIjoyfQ%3D%3D%7C0%7C%7C%7C&sdata=0HY9FwU8em0fyTSWPQVW6EbTME8CUJvoEo7EEUtID6A%3D&reserved=0" originalsrc="https://eng.auburn.edu/ai-au/forum#fall-2023-forum" target="_blank" id="OWAefc226f6-2ce9-57d7-f5a1-2f707bfe787a" class="OWAAutoLink" title="Original URL: https://eng.auburn.edu/ai-au/forum#fall-2023-forum. Click or tap if you trust this link." rel="noopener noreferrer" data-linkindex="1" data-auth="NotApplicable" style="color: blue; margin: 0px;">https://eng.auburn.edu/ai-au/forum#spring-2025-forum</a></u></i></span><span style="font-family: Aptos, Aptos_EmbeddedFont, Aptos_MSFontService, Calibri, Helvetica, sans-serif; color: black;"><i>.</i></span></div>
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<b>Title: Customer Growth & Engagement Through AI</b></div>
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<i>Scott Finney, CEO, Creating Value LLC</i></div>
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<b>Abstract:</b> In this talk, I will share my journey from my early days at Auburn University to my current role in actively building and contributing to the AI community in Memphis, Tennessee. I'll begin by sharing my background, education, and career path,
providing context for my passion for technology and innovation. The discussion will then shift to my efforts in building a thriving AI community in Memphis, where I've actively engaged with both IT and business professionals to foster collaboration and growth.
The core of the presentation will focus on practical applications of AI in marketing—how I use AI to create and distribute content, advise clients, and drive meaningful customer engagement. Today, I collaborate with various businesses, from global enterprise-level
companies to owner-operated mom-and-pop shops, and everything in between. Throughout the talk, I will provide actionable insights and real-world examples demonstrating AI's power in today's business landscape.</div>
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<span style="color: black;"><b>Bio:</b> Scott Finney is an Auburn University graduate, entrepreneur and digital marketing expert with a strong commitment to community engagement, particularly in the Memphis area. With over a decade of experience in software
engineering, Scott has developed a strategic and innovative approach to digital marketing. His work as an SEO manager has resulted in significant organic traffic growth and enhanced digital strategies across various industries, including home services and
retail. Scott is deeply invested in supporting local businesses and driving economic growth in Memphis by leveraging his technical expertise to solve real-world challenges. In 2014, Scott participated in a 100-day Accelerator program, where he refined his
entrepreneurial skills and developed innovative solutions to complex business problems. His career is defined by a unique blend of technical acumen and a passion for community development, positioning him as a key contributor at the intersection of technology,
marketing, and community engagement in Memphis. For more details about the speaker, please click see
</span><span style="color: blue;"><u><a href="https://nam11.safelinks.protection.outlook.com/?url=https%3A%2F%2Fcreatingvaluellc.com%2Fai-speaker-memphis-v1%2F&data=05%7C02%7Ccaice-csse%40eng.auburn.edu%7Ca5ec279feb2f4949fdf208dd5b3aca73%7Cccb6deedbd294b388979d72780f62d3b%7C0%7C0%7C638767030251722795%7CUnknown%7CTWFpbGZsb3d8eyJFbXB0eU1hcGkiOnRydWUsIlYiOiIwLjAuMDAwMCIsIlAiOiJXaW4zMiIsIkFOIjoiTWFpbCIsIldUIjoyfQ%3D%3D%7C0%7C%7C%7C&sdata=JcJ%2FB7WGP5B6M60%2FVFmjhtHyr4fX6vvgSZIBbf4%2F4DA%3D&reserved=0" originalsrc="https://creatingvaluellc.com/ai-speaker-memphis-v1/" target="_blank" id="OWA6ee8c17f-1d71-064e-6953-8071a97cc5ba" class="OWAAutoLink" title="https://creatingvaluellc.com/ai-speaker-memphis-v1/" rel="noopener noreferrer" data-linkindex="2" data-auth="NotApplicable" style="color: blue; margin: 0px;">https://creatingvaluellc.com/</a></u></span><span style="color: black;">.</span></div>
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